Filed under: 8. INSPIRATION
‘London Edge’ is an alternative, street + club fashion, footwear, accessories and gift wear Fashion Trade Show held at Olympia in London every year. It caters to a group of some of the most exciting ‘niches’ in fashion, accessories and giftware. Collectively this results in an amazing presentation of merchandise unlike anything seen anywhere else in the world.
Broadly speaking this is an exhibition for the ‘alternative clubwear markets’ but within this broad description are many other categories. Each category has relevance and movemrnts within the show and include movements such as gothic, punk, cyber, techno, glam rock, heavy metal, rockabilly, industrial, underground, festival ethnic and biker. These are not just trends but are lifestyle choices and include almost everything required for everyday life such as fashion, footwear, jewellery, furniture, make-up, hair products, giftware, piercing, tattoos and so on.
There were many ecclectic stands at the show. I was only there for a short while so I zoomed around and noted down the most unusual/inspiring stands and checked them all out later. These were some of my favourites….
‘Engineers of Desire’ stand: Dominatrix/Cyber Punk/Goth/Fetish
